image analysis

At the beginning of the course we started analysis images in terms of denotation means what you can see in the picture and connotation is making a connection between objects and what they represent. Mise en scene focuses on camara angles, lighting, props, costume and story the story of the image.

Below I have an image that I will analysis to show how denotation and connotation is used in the image.

This is an image of a red Ferrari F40 car. It has a reflection just under the image of the car. The background is black. The font is italic; the colour of this is white with a red outline. The image consists of the colours such as red, yellow, black and white, orange and grey. The shape of the car is defined in great detail.

The meaning behind the font being italic is to symbolise speed and as it slants to the right this shows the direction in which the car is travelling. They haven’t slanted the font much as it will become hard for the viewer to read. The white font with a red outline suggests to us that this car is dangerous shown with the colour red and the white within the ret outline shows us that even though the car is dangerous it is still angelic and something that everyone should have this. This so that it stands out in this poster. The shadow under the car that is a reflected image of the original car, this symbolises a double personality one of which to show off and be known and the other is of the mysterious character. The black background shows no emotion.